{"statement_id":"st_4a6d31c0a68579a21667","subject":{"kind":"organization","slug":"zeta-global","name":"Zeta Global","url":"https://sourcetier.com/vendors/zeta-global"},"attribute":{"key":"hq_country","label":"Headquarters","unit":null,"core":true},"scope":null,"region":null,"first_recorded_at":"2026-09-02T02:03:06.198Z","current":{"claim_id":"733106a4-00b6-4837-9e3f-b550c36f6295","value":"United States","unit":null,"verification_state":"verified","confidence_recorded":90,"observed_on":"2026-09-02","recorded_at":"2026-09-02T07:00:51.737Z","ended_at":null,"ended_by":null,"superseded_by_claim_id":null,"withdrawal_reason":null,"valid_from":null,"extraction":"jsonld:organization.address.addressCountry","reader":"structured data on the page (JSON-LD)","parser_version":null,"method":null,"excerpt":"{\"@id\":\"https://www.zetaglobal.com/#organization\",\"url\":\"https://www.zetaglobal.com/\",\"logo\":{\"url\":\"https://zeta-global.cdn.prismic.io/zeta-global/aeZqVMBOoF08xJYh_ZetaLogo.svg\",\"contentUrl\":\"https://zeta-global.cdn.prismic.io/zeta-global/","sources":[{"url":"https://zetaglobal.com/","tier":1,"type":"official_documentation","retrieved_on":"2026-09-02","role":"evidence"},{"url":"https://zetaglobal.com/","tier":1,"type":"official_documentation","retrieved_on":"2026-10-02","role":"evidence"}]},"version_count":2,"versions":[{"claim_id":"3df991c2-2d7b-4a6f-aef5-2a129abea00a","value":"US","unit":null,"verification_state":"verified","confidence_recorded":90,"observed_on":"2026-09-02","recorded_at":"2026-09-02T02:03:06.198Z","ended_at":"2026-09-02T07:00:51.737Z","ended_by":"superseded","superseded_by_claim_id":"733106a4-00b6-4837-9e3f-b550c36f6295","withdrawal_reason":null,"valid_from":null,"extraction":null,"reader":null,"parser_version":null,"method":null,"excerpt":"{\"@type\":\"Corporation\",\"@id\":\"https://www.zetaglobal.com/#organization\",\"name\":\"Zeta Global\",\"legalName\":\"Zeta Global Holdings Corp.\",\"url\":\"https://www.zetaglobal.com/\",\"tickerSymbol\":\"ZETA\",\"foundingDate\":\"2007\",\"founders\":[{\"@type\":\"Pers","sources":[{"url":"https://zetaglobal.com/","tier":1,"type":"official_documentation","retrieved_on":"2026-09-02","role":"evidence"}]},{"claim_id":"733106a4-00b6-4837-9e3f-b550c36f6295","value":"United States","unit":null,"verification_state":"verified","confidence_recorded":90,"observed_on":"2026-09-02","recorded_at":"2026-09-02T07:00:51.737Z","ended_at":null,"ended_by":null,"superseded_by_claim_id":null,"withdrawal_reason":null,"valid_from":null,"extraction":"jsonld:organization.address.addressCountry","reader":"structured data on the page (JSON-LD)","parser_version":null,"method":null,"excerpt":"{\"@id\":\"https://www.zetaglobal.com/#organization\",\"url\":\"https://www.zetaglobal.com/\",\"logo\":{\"url\":\"https://zeta-global.cdn.prismic.io/zeta-global/aeZqVMBOoF08xJYh_ZetaLogo.svg\",\"contentUrl\":\"https://zeta-global.cdn.prismic.io/zeta-global/","sources":[{"url":"https://zetaglobal.com/","tier":1,"type":"official_documentation","retrieved_on":"2026-09-02","role":"evidence"},{"url":"https://zetaglobal.com/","tier":1,"type":"official_documentation","retrieved_on":"2026-10-02","role":"evidence"}]}],"changes":[{"id":"6165","type":"documented","label":"First documented","material":true,"sentence":"Zeta Global: Headquarters documented as US (verified). A first finding of ours, not a change at the vendor.","noticed_at":"2026-09-02T02:03:06.198Z","subject":{"kind":"organization","slug":"zeta-global","name":"Zeta Global"},"before":null,"after":{"value":"US","verification_state":"verified","confidence":90},"claim_id":"3df991c2-2d7b-4a6f-aef5-2a129abea00a","statement_id":"st_4a6d31c0a68579a21667","corrected":null},{"id":"39769","type":"research_update","label":"Research update","material":false,"sentence":"Zeta Global: Headquarters is now recorded as United States instead of US (same fact, normalised spelling).","noticed_at":"2026-09-02T07:00:51.737Z","subject":{"kind":"organization","slug":"zeta-global","name":"Zeta Global"},"before":{"value":"US","verification_state":"verified","confidence":90},"after":{"value":"United States","verification_state":"verified","confidence":90},"claim_id":"733106a4-00b6-4837-9e3f-b550c36f6295","statement_id":"st_4a6d31c0a68579a21667","corrected":null}],"page_url":"https://sourcetier.com/statements/st_4a6d31c0a68579a21667","contract":"A statement is the question a claim answers: one subject, one attribute, one scope and region. statement_id stays the same when a new value supersedes the old one, when we withdraw it and when two duplicate entities are merged (the old id then redirects). claim_id identifies one version. versions lists every version oldest first; ended_by is superseded, withdrawn or null for the current one. confidence_recorded is the confidence stored when that version was written, not a recomputation. unknown describes our research, never the product."}